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Page last updated: 21 September 2012


Title: Streetka, a newborn start shines over the old brand
Date: 09/02/2004
Category: Case Studies
Overview: StreetKa is a highly attractive convertible evolution of the Ford Ka. The car has been designed to convert the perception that Ford “got this boring, old, fuddy-duddy image”.

Document: streetka-a_newborn_start_shines_over_the_old_brand.pdfDownload (170 KB)

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